Prewarmed domains with sending history, not just age

Why thirty days of aging, and not seven

A domain that starts sending in its first few days gets added to the major blacklists almost straight away, and a listing that early is the hardest kind to get removed. Age is one of the very few things Gmail and Outlook can check that a sender cannot fake or speed up.

It is also the cheapest protection there is, and the step most sellers skip, because waiting means slower stock turnover for them. When someone advertises a prewarmed domain delivered in 48 hours, this is the part they left out.

Aged, fresh and prewarmed are three different products

Fresh means registered recently, with no history at all. Aged means registered a long time ago, which tells you nothing about whether it ever sent email, and can hide something bad about what it did send. Prewarmed means it has both aged and then sent and received real email, with its records in place the whole time.

Only the third one comes with any trust attached. A domain bought second hand, registered in 2011, abandoned four times and last used for spam, is worse than one registered last month. The listing that sells it to you will only mention 2011.

Three kinds of domain, three different prices

A prewarmed .com is included free with every inbox pack. Registration costs about twelve dollars a year; the fifty-one days of aging, authentication, engagement and testing is where the cost actually sits, and that work lives in the mailboxes rather than in the registration. So we do not charge for the domain on top.

A fresh .com is twelve dollars, registered clean and handed over the same day. It has no history and no reputation, and you run the 51 days yourself. Buy these when you are building capacity for a start date two months out.

An aged .com is priced per domain, because every one is different. Age, prior use, drop history and blocklist exposure all vary, and a sensible price depends on what the specific domain turns out to be. Those are sourced against your requirement rather than sold off a shelf, which is why the conversation happens before the price.

Free domains let you spread, which is the point

Including the domain means you can run more domains at fewer inboxes each, which is how a fleet should be built anyway. Concentration is what turns one bad week into a dead campaign.

Three inboxes per domain across ten domains survives an incident that would end thirty inboxes on three domains. Paying per domain pushes people toward the second shape for reasons that have nothing to do with deliverability.